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GIFFARD WEST CUP 2024

GIFFARD WEST CUP IS BACK!

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We are delighted that our international bartending competition returns this year for its 27th anniversary with 18 selected countries in competition.

Inspired by bartenders' life, the theme of this new edition is

'THE ART OF BALANCE'.

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Bartenders are challenged to create a cocktail that reflects what makes their life as balanced as their cocktail creation, a creative endeavour pursuing the perfect harmony of flavours, textures, and scents, with each element complementing the other without dominating it. 

Giffard invites bartenders to celebrate and reflect on these dualities, believing that true artistry lies not only in the final drink but also in the journey to get there: Amazing job & Refreshing life! 

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Winners' Prize​

One National winner wins a trip to the home of Giffard in France to learn about how craft liqueurs are made, meet like-minded bartenders from around the world, and take their place in the Grand Final to make their cocktail in front of a live audience to be assessed by a panel of respected judges from around the world. 

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The Global Winner's prize* is a return flight ticket for two and accommodation to a destination of your choosing to discover and explore another cocktail culture. 

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Key Dates:

  • Online submissions open from April 21st, 2024 to May12th, 2024

    • Selected candidates will be contacted by May 17th, 2024

    • Submissions can be made online via the web form or by sending emails to sales@giffardcanada.com

  • Eastern Canadian Finals in Toronto on Monday, June 3rd 2024

  • Western Canadian Finals in Vancouver on Monday, June 10th, 2024

Recipe Submission

Thanks for submitting!

Rules:

  • Create a cocktail inspired by a link with a hobby, sport or passion outside of bartending, which helps make your life more balanced. 

  • Show the person behind the bartender through an activity contributing to your mental and physical well-being. 

  • Liqueurs Matters : Your cocktail must comprise of at least 30ml of Giffard liqueur, or liqueurs. (e.g. 30ml of one liqueur, or 15ml each of the 2 different Giffard liqueurs, and so forth)

  • One entry per person.

  • One or a combination of the following Liqueur Products can be used only:

    • Pamplemousse, Rhubarb, Violette, Passion Fruit, Lichi-Li, Abricot du Roussillon​**

    • **If you do not have access to the selected Liqueurs, please send an email to sales@giffardcanada.com and the team will actively engage in ensuring the product is made available at the earliest. 

    • If your submission is selected and you do not have access to selected Giffard Liqueurs, the Giffard team will actively engage in ensuring the product is made available at the earliest convenience

  • Recipes entered must be the original creation of the competitor. Plagiarised recipes/ entries will be disqualified. 

  • Recipes entered must be expressed in millilitres, and the use of 'dashes' and/or 'drops' is limited to bitters, hot pepper sauce and the like. 

  • No pre-batching allowed.

  • Any syrups used should prioritize the Giffard range available in your area. 

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  • Wish you a successful selection!

Global Winners Prize*:

  • The winning prize of the selection is the participation to the final in Angers, France.

  • The winning prize of the final is a flight ticket and hotel to discover another cocktail culture!

    • 2 round trip flight tickets in economy class for the destination of your choice***

      • Limit of 1500 euros per ticket (until end of 2025)​​​​

      • List of countries for selection to be provided by Giffard***

    • Hotel – limit of 1000 euros total.

Judging Criteria:

  • Winners will be the competitors with the highest score. In case of a tie between two competitors the best score for the tasting part will be taken into account and if necessary, the highest score for the criterion “Taste”.

  • The rating scale will be divided as below for each contest (100 pts):

    • Technique (10pts)

    • Expression of Giffard - liqueur matters (10pts)

    • Link with the thema - "The Art of Balance" (10pts)

    • Charisma (20pts)

    • Appearance of cocktail (10pts)

    • Taste / Aroma / Flavor (40pts)

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@giffardcanada

#giffardwestcup2024 #giffardwestcup #GWC2024 #artofbalance #artofflavour #artofmixing #giffard

Rules on Drinks:​

  • Recipes must be the original creation of the competitor and if a competitor is thought to have plagiarized a known, existing cocktail he will be disqualified.

  • No other competitor brands of syrups or liqueurs should be used

  • Homemade liqueurs and syrups are forbidden. Other homemade ingredients are allowed as long as the flavour is not provided by the Giffard Range. Homemade fruit juices are allowed.

  • In case a Giffard syrup is not available in your market, you can use another product of the market for the local selection without any mention about the brand and using a non-branded bottle. This product will be replaced by a Giffard product for the finale.

  • Giffard products must not be modified (infusion, reduction, etc.)

  • Ingredients may be measured using a jigger or similar measuring tool, free pour is allowed.

  • Milk punches, fat wash (only individual ingredients milk or fat washed and not the whole drink), and foams are allowed.

  • Each competitor has to create 4 identical drinks (3 for judges – 1 for photograph

Rules on preparation

  • Drinks must be assembled in front of the judges

  • Drinks may be hand stirred, shaken or blended in an electric mixer (provided by the organizers)

  • The organizers will supply cubed and crushed ice

  • Cocktails may be presented in any shape of glass, cup or other hygienic and safe receptacle. No brand name or logo other than the regular discrete mark of the glassware manufacturer should be visible (sponsoring brand excepted).

  • Competitors must be able to prepare drinks within a maximum of 10 minutes. 5 minutes will be given before for preparation in a separate room.

Rules on Garnishes

  • Garnishes must be edible but may be mounted on sticks, skewers, forks or other such common bar accessories. Use of edible fruits, herbs, leaves and spices may include sprigs, peels, barks, fruit shells etc. Any flowers and petals used must be of an edible variety.

  • The organizers will provide basic fruits and herbs (lemon, lime, orange, strawberry, mint, basil…). Any specific fruits/plants/herbs must be brought in by an individual.

  • Cocktails should be garnished only on completion of the prepared drink. Placing the garnish on the glassware prior to preparing the cocktail will not be accepted.

General Rules:

  • Competitors must supply their own bar equipment, glassware and any specific ingredients – the organizers will only supply limited basic glassware

  • All the Giffard range will be available in the Grand Finale in France (Liqueurs, Syrups, Giffard Non-Alcoholic Liqueur, Fruit For Mix). Any specific product should be brought by individual.

  • All recipes and names are sole property of the organizers (Giffard). Competitors and drinks presented during the competition may be photographed or filmed by the organizers and copyright of these images for any use, including advertising, will be retained by the competition organizers.

  • Drink names including rude, lurid, sexual words, or words associated with narcotics are prohibited.

  • Name of cocktail must not be the same as any classic cocktail name.

Personal Data**

By agreeing to the rules of the contest, the participant agrees that GIFFARD, as the controller, has access to their data to take into account their participation. This personal data will be used exclusively by GIFFARD for the processing and management of this contest. By submitting, you are agreeing to all Terms & Conditions as deemed fit by Giffard. 

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